Peter Casoni is the visionary founder and CEO of Prospectacus, a demand generation agency that seamlessly combines lead generation strategies with industry-leading customer experience practices.

In 2017, Peter founded Prospectacus after recognizing critical gaps in sales processes and the often impersonal, ineffective customer service across businesses nationwide.

With over 20 years of experience in call centers, Peter witnessed firsthand how poorly trained customer service and sales reps could damage company reputations and stunt growth. His innovative approach to sales and customer service consistently set him apart, earning him top rankings within his teams and multiple awards for his exceptional “people skills” and positive attitude.

Prospectacus was created to address these challenges, providing businesses with a trusted partner who understands the nuances of properly representing their brand and has pioneered the art of customer acquisition.